Andy Williams
Category Manager - North West & Central
A prime space designed for brands who know great coffee deserves great visibility.
Birmingham New Street offers a rare chance to grow your coffee business in a location where customers are already seeking quality, speed and consistency. Positioned within the Eastern Concourse food zone, this unit places your brand directly in the path of a high‑value, daily stream of customers—commuters, workers, and leisure travellers who rely on great coffee to start, reset and refuel their day.
You’ll benefit from footfall that converts: not simply volume, but customers who buy regularly, move with purpose, and appreciate premium, independent and specialist operators. The surrounding Grand Central environment reinforces this, drawing people who are already in a shopping and food‑first mindset.
Why your coffee brand belongs here
Consistent demand from morning until evening, driven by commuter peaks and strong leisure usage.
A customer base that actively engages with food‑to‑go, trend‑led offers and premium independent brands.
A trading environment where retailers see strong revenue potential, supported by proven sales across the station.
Space designed for speed, visibility and high‑frequency transactions—ideal for artisan operators who prioritise quality and throughput.
If you're exploring expansion, want to increase daily throughput, or are looking for an environment that meets your brand’s ambition, we’d love to understand your vision.
Tell us about your roast, your customer experience, your growth plans—and we’ll help you assess whether this unit is the right next step.
Floor area807 sq ft
Handover conditionShell & Core
Rent£100,000 per annum
Available fromMarch 2026
Lease length6 years - outside of the landlord and tenant act
CategorySpecialist Coffee
Rent termsBase rent or an agreed percentage of gross turnover. Whichever is the higher and will be net of VAT and exclusive of rates
Length of lease6 years - outside of the landlord and tenant act
WiFiTenant to install
TelecomsTenant to install
Power level100A TPN
Legal costsEach party is to be responsible for their own legal costs
LLC fee's£4,000
We start with understanding your customers. Every station gives you access to a rich mix of real passenger behaviour — from routine‑driven commuters to curious leisure travellers and high‑value tourism audiences. This insight helps us shape opportunities that genuinely fit how people move, shop and spend.
Footfall is constant. With reliable, 7‑day‑a‑week movement across our network, stations deliver a level of consistency few locations can match. Morning rush hours, weekend breaks, day trips, business travel — your brand stays front‑of‑mind across every passenger mood and mission.
Commuters bring predictability and pace. They shop quickly, confidently and with clear intent. Leisure and tourism passengers bring dwell time and discovery. They’re open to exploring, browsing and engaging with brands in a different, more considered way. Together, they create a powerful blend of dependable demand and high‑value opportunity.
And you’re never navigating this alone. Our retail, commercial and operational experts are dedicated to your business — shaping solutions, removing barriers and supporting you from the day you join us. We bring clarity, data and hands‑on experience to help you trade confidently in a busy, high‑performance environment.
And that’s why our stations are a Great Spot for retail — places where your brand can stay visible, relevant and commercially strong all week long.
Category Manager - North West & Central
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